Aggregate Demand
2-16-17
Aggregate Demand: Demand by consumers, businesses, govt, and foreign countries.
- Changes in price level cause a move along curve not a shift.
- AD = C + IG + G + Xn
*inverse relationship between price level and real GDP.*
Why is AD downward slipping?
- Wealth Effect
- higher price reduce purchasing power of $
- decreased quantity of expenditures
- Lower price levels increase purchasing power and increase expenditures.
- Interest rate Effect
- As price level rises, lenders need to charge higher interest rates to get real return of rates
- Foreign Trade Effect
- When U.S price level increases, foreign buyers buy less U.S goods, Americans buy more foreign.
- Exports fall, imports rise real GDP demanded to fall.
4 Determinants of AD
- Consumption
- Gross Private Domestic Investment
- Government Spending
- Net Exports (Exports-Imports)
- AD increase shift →
- AD decrease shift ←
- More govt spending AD →
- Less govt spending AD ←
- AD = GDP = C+Ig+G+Xn


